Creating unique and engaging content can be a tedious task to keep up with, especially with the pressure to generate fresh content on a somewhat regular basis. But creating valuable content for your website and social media accounts is an essential ingredient in the recipe of building a successful and recognizable brand, and it must […]

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Within the past 10 years, we have witnessed social media platforms rise from channels used to connect and communicate with friends and family, into essential business tools mandatory for success in the contemporary market. Today, almost every business and organization is using social media to market their products or services to their target audience. If […]

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As you may have heard, Google recently announced significant changes to the way ads are displayed alongside search results. Traditionally, the SERP (Search Engine Results Page) layout has included paid ad space both above, and to the right of organic results. The new format, which has already begun rolling out to some users, removes the […]

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